Practice Intelligence, in writing.

Pricing, profitability, scope creep and team capacity — for Australian fixed-fee accounting firms.

The Leak
Revenue Growth vs. Profitable Growth: The Fixed-Fee Blind Spot
If you run a fixed-fee accounting firm, this is worth five minutes.
Fixed-Fee PricingClient Profitability
 The Blind Spot
Your Most Demanding Client Is Rarely Your Most Profitable One
Think about the client who emails constantly, asks questions outside scope, needs extra meetings, and always has "one more thing." Now ask yourself…
Client Profitability
 The Opportunity
The Accidental Specialist: How Firms Discover Their Best Niche
A small accounting firm didn't plan to specialise in electrical contractors. It happened gradually — one electrician became a client, then another came…
Niche & Specialisation
 The Blind Spot
Why Gut Feel Fails Firm Owners (And What Replaces It)
Most small accounting firm owners — principals and directors running practices of five to fifteen people — are smart, experienced operators. They know…
Client ProfitabilityKPIs & Benchmarking
 The Team
Your Team Isn't Overwhelmed Because You Need to Hire
If you run a small fixed-fee accounting practice in Australia — roughly five to fifteen people — this pattern may feel familiar. Your team is stretched.…
Team Capacity
 The Leak
Revenue Is What You Invoice. Profit Margin Is What You Keep.
If you run a small fixed-fee accounting practice in Australia — roughly five to fifteen people — you probably know exactly which clients generate the most…
Client ProfitabilityFixed-Fee Pricing
 The Leak
The True Cost of Write-Offs in Fixed-Fee Accounting Firms
One of the hardest questions in a growing accounting practice is knowing when a job has stopped being profitable. If you run a fixed-fee accounting…
Write-OffsClient Profitability
 The Leak
The Structural Visibility Problem in Fixed-Fee Firms
Most small fixed-fee accounting practices in Australia don't have a profit problem. They have a structural visibility problem. If you run an owner-led…
Fixed-Fee Pricing
 The Blind Spot
Two Firms, Same Revenue, Very Different Outcomes
Two accounting practices. Both based in Australia. Both owner-led with a team of around ten people. Both generating roughly $1.5 million in annual fees.…
Client ProfitabilityKPIs & Benchmarking
 The Leak
Why Scope Creep Stays Invisible Until It's Too Late
Scope creep rarely arrives as a big moment. If you run a fixed-fee accounting practice in Australia, you've probably seen how it actually happens — not as…
Scope Creep
 The Leak
Every Fixed Fee Is a Prediction — Most Are Never Checked
Every fixed fee is a prediction. If you run a small fixed-fee accounting practice in Australia — roughly five to fifteen people — you make dozens of these…
Fixed-Fee Pricing
 The Opportunity
The Service She Almost Cut: Seeing Service Profitability for the First Time
She'd been running her practice for eleven years. If you run a fixed-fee accounting practice in Australia, you've probably never done what she did last…
Client ProfitabilityAdvisory Transition
 The Team
Why Your Most Senior Person Is Doing Data Entry
Take a look at your calendar this week. If you run a fixed-fee accounting practice in Australia, picture your most senior person — not what they're…
Team Capacity
 The Leak
The KPIs That Look Healthy Until They Don't
Most fixed-fee accounting practices track three numbers closely. If you run a fixed-fee practice in Australia, you probably know all three off the top of…
KPIs & Benchmarking
 The Opportunity
The Advisory Service He Never Priced
He never set out to change the firm's business model. If you run a fixed-fee accounting practice in Australia, this might sound familiar.
Advisory Transition
 The Leak
Why a Flat Price Increase Doesn't Fix Underpricing
Two firms are both raising prices this year. If you run a fixed-fee accounting practice in Australia, you're probably in one of these two positions right…
Fixed-Fee Pricing
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